Evaluation Case Study: Writing the Landscape

This case study is part of our project evaluation for 2019/2020

Writer Bel Greenwood was commissioned as part of our Creative Conversations in Isolation programme to bring together a group who were interested in creative writing with a landscape and environmental theme. Everyone had to get used to being on Zoom rather than meeting in person, but the group enjoyed getting to know each other and experimenting with their writing guided by Bel. People were finding new connections to their local environment and nature through lockdown, this group were no different, giving them lots to write about. They produced a blog to share their work and have continued to meet and write.

Read the Writing Inspired by the Landscape blog here.

Download the full Writing the Landscape case study here.

Read the full 2019/20 evaluation report here.


An excerpt from the case study:

Recognising an increase in people’s connections to their local environment, this commission was a way to develop interest and community audiences connected to this theme.

Images reads "It's about generating a sense of imaginative connection with the landscape - they have a very strong relationship with the landscape and I want them to generate a successful collection of work. I hope I'm building confidence in people in their own stories and starting them off on an adventure." - Bel Greenwood, writer.
Images reads “It’s about generating a sense of imaginative connection with the landscape – they have a very strong relationship with the landscape and I want them to generate a successful collection of work. I hope I’m building confidence in people in their own stories and starting them off on an adventure.” – Bel Greenwood, writer.

The group had mixed previous writing experience from academic papers and books to one creative writer. Their passion for the natural environment unified the group.

Each workshop consisted of a combination of surprising writing challenges and the opportunity to collaborate and share. As well as the experience of having a professional writer critique and support edits in work produced.

Key outcomes for the group were to improve their skills in writing creatively through their connection to the landscape. Also to support them to increase their confidence in sharing their work publicly.

Graphic showing participation and audience numbers. Facebook: 1191, Participants: 9, Twitter: 4417
Graphic showing participation and audience numbers. Facebook: 1191, Participants: 9, Twitter: 4417
Pictured: A photo of a robin singing. Text on the image reads: "Dear Robin. If I'd only sat up and taken the time to smell the damp earth and appreciated the beauty of my garden instead of considering my work a trial to endure, things could have been different. By Jaqui Fairfax".
Pictured: A photo of a robin singing. Text on the image reads: “Dear Robin. If I’d only sat up and taken the time to smell the damp earth and appreciated the beauty of my garden instead of considering my work a trial to endure, things could have been different. By Jaqui Fairfax”.

Download the full Writing the Landscape case study here.

Read more about the Writing the Landscape project with Bel Greenwood here.

Evaluation Case Study: New Skills for New Ways of Working

This case study is part of our project evaluation 2019/2020

In this case study we’re looking at the ways we responded to the pandemic as a team, how we reviewed and changed our ways of working. Unlike many arts organisations who had to close venues, the Creative People and Places national programme continued working with local communities throughout the lockdowns of 2020, but we had to approach things differently, change quickly and respond sensitively. This was a situation beyond all of our experience.  

The impact of Covid-19 and national lockdown restrictions on local communities, artists and organisations meant that new ways of working, supporting creative practitioners and communities was a priority.

This case study looks at the ways we changed our artist commission support and skills development and the difference this made from participant feedback.

Download the full New Skills for New Ways of Working case study here.

Read the full 2019/20 evaluation report here.


An excerpt from the case study:

Creative Conversations in Isolation Impact on Artists

The MarketPlace team amongst their CPP colleagues recognised a need to provide opportunities for local audiences to engage in creative and cultural opportunities during the first national lockdown. They also identified a need to be an integral part in supporting the local arts economy and freelance artists in a meaningful way for their communities whilst honouring their artistic ideas.

Marketplace developed the ‘Creative Conversation in Isolation‘ two-tiered commission. Artists were invited to submit ideas that could then be funded as an ‘Inkling’. These would be developed into a working project idea after an advice surgery session with the MarketPlace team.

This enabled artists to gain direct support and insight to make their ideas audience focused with their time being valued financially. Upon approval of their delivery plan submission, the project would be funded at the ‘Connect’ level to engage communities in the activity. 

Of the 19 projects commissioned this year, seven were commissioned directly at Connect level as their project plan was fully formed. Ten of the projects have moved from Inkling to Connect and two projects are still in the Inkling development phase.

Graphic showing participation and audience numbers. 
Arts Commissions: 19, Participants: 40, Training: 1

The commissioned artists reflected upon the impact of the commission on their current employment, stability and new ways of working. This commission, alongside a measuring digital impact training day enables the development of local capacity to grow at the same time as the audience appetite for this type of cultural content.

In this short video, Creative Agent Ali reflects on the Connect and Inkling projects commissioned by MarketPlace during lockdown.
In this short video, Creative Agent Colin reflects on the importance of creating during the pandemic in 2020.

Download the full New Skills for New Ways of Working case study here.

You can also read about our work and other Creative People and Places projects in the national programme’s case study ‘Working With Artists Through Lockdown’.